Livin Loud Fashion Show

June 2010 – Fort Wayne, Indiana. 

The Anton Alexander concept has not yet been born. The founder, Anton Babich, was in a whole different world at the time. He had gained the reputation of “living loud” from a very energetic lifestyle, bright fashion sense, and being very social. That had later led him to be a host of a reality tv show airing in the midwest on ABC called Make My Date. Then later following another show in FOX called Dating Rehab. He wasn’t sure he wanted to be in the fashion industry yet, but he definitely felt that the world needed to see some of the crazy ideas he came up with for himself at the time. 

With all his random connections, he put together an concept of a fashion show set for June 2010 in Fort Wayne, Indiana. He decided to call it the Livin’ Loud Fashion Show. At the time it consisted of very bright classy business like apparel and designer apparel with rhinestones. For men it consisted of sport jackets, designer jeans, dress shirts, and ties. For women it consisted of cocktail dresses, designer jeans, and other evening wear.

He had spent entire days on my computer doing homework and days flew by like it was just minutes. He left the corporate world and was ready to learn and become an entrepreneur. He decided to test the creativity and start with this fashion show. He ended up using thousands of rhinestones, and used apparel from all over the world with about 3 months of time. This event was at a event facility in Fort Wayne, Indiana. The concept was to understand the ropes of a fashion show, as well as give it a “big city” feel. This enabled him to learn about different types of clothing and even make some patterns from pieces used in the show. This was the first event of many yet to come…..

Check out our blog for next years Fashion Show 2.0.